Feature Comparison
How Salesforce Einstein and Incudo stack up on the features that matter for marketing agencies.
Pricing Comparison
See how Salesforce Einstein's per-seat model compares to Incudo's credit-based pricing.
Salesforce Einstein
Per-seat pricing
Enterprise contract required; typically $500k+/yr for full access
- ×Per-seat billing — pays for people, not output
- ×Credits often cap usage mid-project
- ×Price scales with every new hire
- ×No rollover — unused credits expire
Starter
Perfect for freelancers and small agencies
- ✓5,000 credits/mo
- ✓Unlimited seats
- ✓GPT-4o + Claude access
Agency Pro
For growing agencies managing multiple clients
- ✓25,000 credits/mo
- ✓Unlimited seats
- ✓All AI models
Custom
For large agencies and enterprise clients
- ✓Custom credits
- ✓Dedicated account manager
- ✓Custom integrations
Unlimited seats on all plans →
Pros & Cons
Salesforce Einstein
Pros
- +Deep integration with Salesforce CRM data
- +Predictive AI for lead scoring and opportunity forecasting
- +Einstein Copilot for conversational AI in Salesforce
- +Industry-leading enterprise AI at scale
Cons
- −Completely inaccessible for small-to-mid agencies
- −Requires full Salesforce investment first
- −Extremely complex implementation and maintenance
- −Overkill for most marketing agency use cases
Incudo
Pros
- +Credit-based pricing — no per-seat fees, ever
- +Multi-model access: GPT-4, Claude, Gemini in one platform
- +Marketing-specific workflows built for agencies
- +Unused credits roll over — no waste
Cons
- −New platform — still building out integrations
- −Requires learning the credit system initially
The Agency Verdict
Salesforce Einstein is a solid tool — deep integration with salesforce crm data and predictive ai for lead scoring and opportunity forecasting. For individual creators or established enterprise teams, it can absolutely justify its cost. But for marketing agencies doing project-based work, the math gets painful fast.
With Salesforce Einstein at From $50/user/mo add-on, a 10-person agency pays Enterprise contract required; typically $500k+/yr for full access. That cost scales with every new hire and doesn't flex with workload — you pay the same whether it's a slow week or a sprint. Credits often cap your output mid-project, forcing awkward conversations with clients.
Incudo's credit-based model solves this. Your whole agency runs on one plan — unlimited seats — and you pay for AI output, not headcount. Credits roll over so nothing is wasted. When a big campaign hits, you buy more credits. When things slow down, you're not burning cash on unused seats. It's the pricing model agencies have always needed.
Frequently Asked Questions
Ready to Switch from Salesforce Einstein?
Try Incudo free and see why agencies are moving from per-seat pricing to credit-based AI.