Feature Comparison
How Adobe Firefly and Incudo stack up on the features that matter for marketing agencies.
Pricing Comparison
See how Adobe Firefly's subscription model compares to Incudo's credit-based pricing.
Adobe Firefly
Per-seat pricing
Creative Cloud All Apps teams from $89.99/seat/mo
- ×Per-seat billing — pays for people, not output
- ×Credits often cap usage mid-project
- ×Price scales with every new hire
- ×No rollover — unused credits expire
Starter
Perfect for freelancers and small agencies
- ✓5,000 credits/mo
- ✓Unlimited seats
- ✓GPT-4o + Claude access
Agency Pro
For growing agencies managing multiple clients
- ✓25,000 credits/mo
- ✓Unlimited seats
- ✓All AI models
Custom
For large agencies and enterprise clients
- ✓Custom credits
- ✓Dedicated account manager
- ✓Custom integrations
Unlimited seats on all plans →
Pros & Cons
Adobe Firefly
Pros
- +Commercially safe — trained on licensed Adobe Stock content
- +Deep integration with Photoshop and Illustrator
- +Industry-leading generative fill and expand
- +Vector generation and 3D scene control
Cons
- −Generative credits run out quickly on lower plans
- −Creative Cloud bundle costs are very high for agencies
- −Best value only if you're already a Creative Cloud subscriber
- −Slower creative iteration vs. Midjourney
Incudo
Pros
- +Credit-based pricing — no per-seat fees, ever
- +Multi-model access: GPT-4, Claude, Gemini in one platform
- +Marketing-specific workflows built for agencies
- +Unused credits roll over — no waste
Cons
- −New platform — still building out integrations
- −Requires learning the credit system initially
The Agency Verdict
Adobe Firefly is a solid tool — commercially safe — trained on licensed adobe stock content and deep integration with photoshop and illustrator. For individual creators or established enterprise teams, it can absolutely justify its cost. But for marketing agencies doing project-based work, the math gets painful fast.
With Adobe Firefly at $9.99/mo (Firefly standalone), a 10-person agency pays Creative Cloud All Apps teams from $89.99/seat/mo. That cost scales with every new hire and doesn't flex with workload — you pay the same whether it's a slow week or a sprint. Credits often cap your output mid-project, forcing awkward conversations with clients.
Incudo's credit-based model solves this. Your whole agency runs on one plan — unlimited seats — and you pay for AI output, not headcount. Credits roll over so nothing is wasted. When a big campaign hits, you buy more credits. When things slow down, you're not burning cash on unused seats. It's the pricing model agencies have always needed.
Frequently Asked Questions
Ready to Switch from Adobe Firefly?
Try Incudo free and see why agencies are moving from per-seat pricing to credit-based AI.